Add Conditional Logic to Your Webflow Forms. No Code Required.
Easily show and hide fields in your Webflow forms, route submissions, and build dynamic experiences.
Free plan available
No credit card required
Built for Webflow
Build Complex Logic Without Code
Our intuitive visual builder lets you create sophisticated conditional logic with drag-and-drop simplicity. Add nested conditions, combine rules with AND/OR operators, and see your logic in plain English.
IF-THEN Logic
Create complex Webflow conditional logic based on any form field value. Effortlessly set up IF-THEN rules to make your forms smarter and more dynamic.
Nested Conditions
Combine multiple conditions with AND/OR operators
Native Compatibility
Works seamlessly with your existing Webflow forms
Conditional email routing for Webflow form fields
Send form submissions to different teams or workflows based on the data collected. Automate your lead routing, support tickets, and custom workflows.
Conditional Routing
Route to different destinations based on form data
Auto Respond
Automatically send customized responses based on user input. Follow up instantly and notify the right people at the right time.
Real-Time Preview
Watch your logic come to life with instant visual feedback
Edit Webflow form fields with Roolify
Take complete control of your Webflow form data. Rename cryptic IDs, reorder how fields appear, map checkboxes to custom business values, and automatically strip empty fields from submissions.
Inline Field Renaming
Click any field label to rename it instantly for clean notification emails and webhook payloads
Drag-and-Drop Reordering
Organize the logical sequence of form submissions directly with drag handles
Clean Form Interface
Assign meaningful data values like "Yes" or "Agreed" and toggle "Hide from submission if empty"
Everything your Webflow Forms Have Been missing
Powerful features that make your Webflow forms intelligent and dynamic
Automatic Form Detection
Automatically scans and detects all form fields on your Webflow site. No manual configuration needed.
Webflow Conditional Logic
Create complex Webflow conditional logic based on any form field value. Effortlessly set up IF-THEN rules to make your forms smarter and more dynamic.
Show / Hide Fields
Easily show and hide fields in Webflow forms or toggle entire div sections based on user input.
Conditional Routing
Route form submissions to different destinations based on form data. Send to different teams or workflows.
Auto Respond
Automatically send customized responses based on user input. Follow up instantly and notify the right people at the right time.
No-Code Solution
Build advanced form logic without writing code. Simple point-and-click interface for everyone.
The native experience your Webflow forms deserve
Stop slowing down your site with heavy third-party embeds. Stop maintaining fragile custom scripts. Roolify is the logic layer Webflow forms should have shipped with.
VS. CUSTOM JS CODE
Zero maintenance
Writing custom if-this-then-that JavaScript for Webflow forms is tedious and breaks the moment a client renames a field in the Designer. Roolify detects field changes automatically and manages the logic — without a single line of code.
VS. TYPEFORM & JOTFORM
100% native styling
Third-party embeds look clunky, override your Webflow interactions, and tank page-load performance. Roolify enhances the native forms you already designed — so your site stays pixel-perfect.
VS. LEGACY FORM BUILDERS
Built only for Webflow
No data mapping, no migrations, no third-party UI fighting your design system. Roolify connects in 30 seconds via Webflow OAuth and sits cleanly on top of the site structure you already have.
FEATURE
NATIVE WEBFLOW
3RD PARTY EMBEDS
ROOLIFY
Conditional show / hide logic
Smart email routing
Native Webflow design & styling
Zero impact on page speed
Draft-before-publish workflow
Activity log & audit history
What you can build with Roolify
From simple contact forms to complex onboarding flows, here's how Webflow creators use Roolify.
SMART CONTACT FORMS
Show or hide fields based on what someone picks. Ask enterprise-specific questions only to enterprise leads, show partner fields only to partners — all on a single page.
DYNAMIC SURVEYS
Hide 80% of fields by default. Show them conditionally so short forms feel short and deep surveys still get answered without overwhelming respondents up front.
ONBOARDING QUESTIONNAIRES
Show different questions to different user types — agency vs. solo, marketing vs. engineering, free vs. paid. Capture the right info to personalize their experience from day one.
SMART LEAD ROUTING
Branch by budget, country, or any field value. Enterprise leads to AEs, EU inquiries to the EU team, partnerships to BD — automatically, with CC and BCC support built in.
EVENT REGISTRATION
Show workshop choices for in-person attendees, hide them for virtual. Ask dietary preferences only when relevant. Route VIP registrants directly to your events team.
JOB APPLICATIONS
Show portfolio fields only for designers. Ask for GitHub links only for engineers. Route applications to the right hiring manager based on the role they pick.
PRICING
Start free. Pay when it pays off.
Scale your Webflow forms as your business grows.
Billed Monthly
Billed Yearly
Save 15%
FREE
Try Roolify with no commitment. No credit card required.
SOLO
For standalone projects and businesses running a single site.
Most Popular
PRO
For in-house marketing and ops teams shipping real pipeline.
AGENCY
For agencies managing Webflow forms across many clients.
20
What Our Customers Say
"Roolify has completely transformed how we handle form submissions. The conditional logic is a game-changer for our client projects."
"We've reduced our form management time by 70% since switching to Roolify. The email routing alone has saved us countless hours."
"The custom email templates have elevated our brand experience. Our clients are impressed with the professional look of our form notifications."
Frequently Asked Questions
Find answers to common questions about setting up conditional logic, routing, and auto-responses.
Don't see yours?
Ask usHow do I show or hide fields in a Webflow form?
With Roolify, you can visually build rules to automatically show or hide fields in your Webflow form based on previous answers, all without touching any custom code.
Is Roolify free to use?
Yes. You can get started for free and explore Roolify before committing to a paid plan. Free plans only work on 1 webflow.io subdomain
What kinds of conditions can I set?
You can trigger rules based on field values, dropdown selections, checkboxes, and more. Rules can use AND/OR logic so you can handle complex scenarios.
Can I send a confirmation email to the person who submitted?
Yes. You can set up automated confirmation emails that go out instantly when a form is submitted.
Can I cancel anytime?
Yes. There are no long-term contracts. You can cancel your subscription at any time from your account settings.
What Happens if I exceed my form submission limit?
We will send you a friendly reminder that you are approaching your form submission limit. The Roolify form submission will stop until you upgrade, but you will still receive form submissions through Webflow. Users on a paid plan can toggle on submission overages and it will be an additional $10 for every 1,000 forms submitted.
What's the difference between Webflow form submissions and Roolify submissions?
Webflow shows every form field on every submission with no way to filter or route them. With Roolify you can choose which fields to capture, keeping your data clean. From there, conditional routing automatically sends submissions to the right person or team, and you can preview exactly what your email templates look like before they go out.
Stop writing if-this-then-that scripts for your forms
Stop wrestling with custom code and start building smarter forms today.
